My Story

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Her Journey

Experience, Compassion, and a Whole-Person Approach to Wellness

Kimberly J. Demar, B.A.S.W., is the heart behind Stretch Assist, bringing over 30 years of experience helping individuals achieve their physical and personal wellness goals.

A graduate of the Utah College of Massage Therapy in 1996, Kimberly began her career in hands-on bodywork, developing a deep understanding of movement, muscle function, and physical alignment.

She owned and operated a private massage practice for over a decade, working closely with clients to relieve pain, restore mobility, and support overall physical well-being.

Expertise & Experience

Stretch Assist's image

Her early foundation in bodywork continues to shape her approach today. Kimberly has an innate ability to assess the body through how it moves, allowing her to identify limitations and areas of imbalance with precision. Through simple, clear communication using both direction and demonstration, she helps clients improve flexibility, enhance connected movement, and feel more confident in their bodies.

Driven to expand her impact, Kimberly later pursued a degree in social work, building a career that spans over 30 years in health and human services. Her experience includes case management, direct care, and leadership roles, including serving as a Wellness and Activities Director where she developed and led programs supporting over 100 residents.

Why Stretch Assist


What sets Stretch Assist apart is the years of experience and learned modalities Kimberly brings to each session, creating a truly personalized approach.

Her background in massage therapy, social work, and wellness programming provides a rare and powerful perspective. She doesn’t just guide movement, she understands it at its core.

Her ability to see how the body functions as a connected system allows her to create simple, effective strategies that help clients move more freely and live with less discomfort, freeing up emotional and mental space to pursue a more balanced life.

Her Approach

This unique combination of clinical insight, hands-on experience, and compassionate care allows Kimberly to offer a truly holistic approach, supporting both the physical and emotional aspects of wellness.

Her approach includes:


● Personalized stretching and mobility sessions
● Functional movement guidance based on body assessment
● Support in building healthy lifestyle habits
● A focus on all 9 dimensions of wellness
● Encouragement, accountability, and compassionate guidance

Kimberly doesn’t believe in one-size-fits-all solutions. Every session is tailored to your individual needs, goals, and comfort level.

At Stretch Assist, the focus is on a whole-person model, recognizing that lasting change happens when the body, mind, and spirit are supported together.

Who She Supports

Stretch Assist proudly supports individuals from all walks of life, including:

Older adults looking to maintain independence and mobility

Individuals experiencing pain, stiffness, or limited range of motion

Clients recovering from physical challenges or inactivity

Anyone seeking a guided, supportive approach to wellness

Begin Your Wellness Journey

No matter where you are on your journey, you’ll be met with respect, understanding, and genuine care.